As global trade dynamics shift, the China Import and Export Fair—also known as the Canton Fair—is rapidly becoming a vital hub where Chinese companies deliver tailored "China Solutions," from product innovation to supply chain adaptability, to meet the evolving demands of international buyers.

Edward, a buyer from Ecuador, told China Media Group (CMG) that even products considered ordinary in China can feel fresh and novel abroad. Regardless of specific purchasing plans, he sees the Canton Fair as a gateway to unexpected opportunities
"As soon as I arrived in China, I started to take videos for everything. It doesn't matter that is a 'Xiaodongxi' [referring to small items not worth mentioning]. Because it, for me, is very different. For my market, it's very different. Maybe with one picture of them I can start a new business in my country," he said.

Meanwhile, other international buyers arrive with clear objectives, actively seeking partnerships and practical solutions to address their business needs.

"The integrity of the Chinese supply chain and their ability to rapidly replicate are essential. To foster a strong business relationship, always it benefits my company," said Marco Leila, buyer from Canada.

Shemeili, a buyer from Peru, takes real-time live-streaming to a new level, showcasing products directly to clients.

"I like that my clients know the culture of China. I said in the live streaming that I'm in China. They asked me about the quality, how is it, is it real? And I show them all the products. All the companies I work with, they gave me the path and the solution to bring my ideas come true, with the quality and the effort and the timing exact here in China. I think everything can be made in China," she said.
Even exhibitors recognize the growing international demand.

"We localize our brand operations for customers from different countries, allowing them to directly introduce Chinese products into their local markets. Currently, our sales have seen significant growth, increasing by about 30 to 40 percent," said Chen Yanrong, one of the exhibitors.
The 137th Canton Fair unfolds in three distinct phases, each spotlighting key industries. From April 15-19, the first phase highlights advanced manufacturing. The second phase, running from April 23-27, showcases quality home furnishings. Finally, from May 1-5, the third phase presents products designed to enhance everyday living.

Spanning 1.55 million square meters of exhibition space, the Canton Fair boasts approximately 74,000 booths, nearly 73,000 for exports and around 1,600 for imports. Established in 1957, it remains China's longest-running comprehensive international trade event and is widely regarded as a barometer of the country's foreign trade.