More people in China are taking tours to famous movie filming locations, ushering in a new form of movie-inspired tourism.

The picturesque Dapeng Peninsula in south China's Shenzhen City come into public view after several films took it as a shooting location, including The Mermaid, a movie directed by famous Chinese comedian Stephen Chow.

Four delicately designed movie-inspired travel routes rolled out by the local authorities have been attracting increasing tourists to immerse themselves in the film scenes.

"We worked with scenic spots, business districts and hotels to launch over 30 activities to promote consumption in culture, sports and tourism. These measures have boosted both popularity and consumption of Yantian's culture-tourism sector," said Zou Wan, an office worker at the Culture, Radio, Television, Tourism and Sports Bureau of Yantian District.

In Deqing County, east China's Zhejiang Province, an ancient town has also received growing tourists who are interested in the filming site of Gone with the Boat, a film that tells the story about a family living by the canal.

To handle the growing travel demand, the ancient town has launched special shuttle bus routes and holding special temple fairs.

This year, the town has seen an over 30-percent increase in tourist visits and an over 35-percent increase in tourism revenue.

"The reason why people love to spend more on experience of movie intellectual properties is that they love those movies and their cultural values. This type of consumption is more than simply buying goods. It has become a comprehensive consumption that enables customers to buy things and have immersive and spiritual experience at the same time," said Chen Tao, vice dean at the School of Literature of Renmin University of China.