The domestic auto market in China is enjoying a vibrant resurgence following the Spring Festival thanks to the trade-in policy.
In various regions such as Tianjin, Jilin, and Shandong, a vehicle-buying boom has emerged following the Spring Festival. With the official introduction of a new set of public benefit policies, many consumers are eagerly participating in the trade-in program, seizing the opportunity to upgrade their vehicles.

"I have been using my old car for quite some time, and now I'm looking to exchange it for a new energy vehicle. I took advantage of an interest discount promotion, which has significantly reduced the down payment than I had budgeted. I think the trade-in policy is excellent and offers great benefits for us," said a customer named Xie Meng in Tonghua City of northeast China's Jilin Province.
Staff members at 4S stores in various cities have reported a significant influx of buyers.

"There has been a noticeable increase in the number of customers visiting our store to purchase vehicles compared to the time before the Spring Festival, and sales have risen significantly, with trade-in customers accounting for 80 percent," said Cui Enhui, sales manager of a 4S store in Tonghua.

"Since the Spring Festival holiday, we have sold nearly 100 vehicles in total. With Jinan City recently launching a vehicle consumption subsidy policy, we are confident it will further boost our sales," said Shang Sice, sales manager of a 4S store in Jinan City of east Chin's Shandong Province.

Since the beginning of this year, the introduction of government subsidy policies has prompted various regions to roll out new strategies, further revitalizing the auto market across the country.

"The continued release of the combined effect of policies will further stimulate market vitality. We have also noticed that auto companies continue to introduce measures to enhance services and take multiple measures to promote car consumption, injecting new energy into the development of the automotive industry as the new year begins," said Chen Shihua, deputy secretary-general of the China Association of Automobile Manufacturers.