The Spring Festival, the most important holiday in China, has driven strong consumption in the sectors of transport, movies, retail sales and catering during the nine-day holiday running through Monday.

The festival is traditionally celebrated with family reunion feasts, festive delicacies, and wishes of good luck for the year ahead.
On Monday, transport hubs throughout China are bracing for a return-trip surge.
Passenger flows have climbed sharply since Saturday, with railways, highways and waterways operating at high capacity. China's railways are expected to handle nearly 18.5 million passenger trips on Monday.
Meanwhile, the 2026 Spring Festival box office, including pre-sales, have already surpassed 5.5 billion yuan (about 796 million U.S. dollars).
The total box office revenue, including pre-sales, for 2026 has surpassed eight billion yuan (about 1.16 billion U.S. dollars).
Average daily sales in the retail and catering sectors during the first four days of the holiday increased by 8.6 percent compared with the same period last year.
Notably, artificial intelligence (AI) has played a key role in this year's holiday consumption.
Orders for movie tickets placed through AI surged by 37,200 percent.
Nearly half of all AI orders now come from county-level areas. And nearly four million users over the age of 60 embraced AI shopping, drawn by the simplicity of placing orders with just a voice command.