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BEIJING -- China's performing arts scene is thriving as exciting, interactive formats are bringing a new generation of theatre goers into performance spaces across the country.
Mahua FunAge stands out in this new wave with its unique blend of comedy and audience engagement.
The actors arrive two hours ahead to prepare for a show they have been rehearsing for close to two months. The interactive format, where audience can influence the performance with their responses, presents both opportunities and challenges for the performers.
"I used to do 10 shows a month, but now I might do 30 to 40 shows. As the enthusiasm of the audience grows, the aesthetic standards also increase. Therefore, we must constantly strive to enhance our performances," said actor Gao Jinlei.
The pre-show activities at Mahua FunAge, including rehearsals and audience interaction, set the tone for a lively and engaging performance. Unlike traditional theaters, here audience participation is encouraged, with some audience members even ending up as part of the show.
As culture and entertainment become essential components in the consumption habits of young people, entertainment offerings have become increasingly diverse.
Xifan Comedy is another trailblazer, leveraging social media and online platforms to expand its reach. Performer Xiao Xue recalls the early days of performing on the streets to attract audience, a stark contrast to today's widespread popularity.
Different types of experimental theater formats are emerging, combining live shows with other forms of entertainment like dining, training seminars or other components.
In 2023, the national performing arts market is projected to have reached a record overall economic scale of nearly 74 billion yuan (over 10 billion U.S. dollars), marking a significant increase of 29.3 percent compared to the same period in 2019.