A growing number of young people in China are raising pets, driving up the country's pet economy.

According to the 2025 China Pet Industry White Paper, more young people are pet owners, with 41.2 percent of them were born in the 1990s and 25.6 percent were born in the 2000s
The urban pet (dogs and cats) consumer market grew 7.5 percent in 2024 from 2023, hitting 300.2 billion yuan (about 41.77 billion U.S. dollars).
"Every time I go shopping, I buy products for my pet first. Even when it comes to online shopping festivals, such as the 'Double 11', I always purchase cat food and cat litter prior to what I need. I think for us young people, we treat our pets like they're our kids. I literally raise my pet as my own child," said a pet owner.
"For now, snacks and toys are most welcomed. These products can not only enhance the interaction between pets and their owners, but also enrich pets' life," said Huang Ye, manager of a local pet store.
Nowadays, pets are not merely important emotional sustenance for young owners, they have become good companions to hang out with and have a social life. Accordingly, the young people are more willing to spend money on these animal friends.
"I always like pets. So, I think as long as you love to give your pets love, you actually do not anticipate any return from them. No matter how much they have cost, it's all worthy," said another pet owner.
As pet economy grows, some stores and restaurants have launched pet-friendly policies. These places have not only opened a specific space and provide exclusive services for pets but also hold various pet-related activities to draw more young pet owners.
"About 30 percent of our customers came here with their pets. This group is quite large, indeed. Also, we've done researches which show that these pet owners have rather strong purchasing power," said Sezto Man Kit, board director of Urban Revitalization Force.